Homeowners in Eagle River trust Lauren Exteriors for roof replacements and repairs that are built to handle the unique weather patterns of Northern Wisconsin. Our team is known for dependable craftsmanship, strong materials, and responsive service that keeps your home protected in every season. Whether you need a simple repair or a full roof replacement, we are committed to delivering consistent quality and clear communication from start to finish.
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Eagle River homes face long winters, frequent storms, and sudden temperature shifts, which means your roof needs materials that can take on the challenge. We install shingles from trusted brands such as Atlas and CertainTeed, including Pinnacle, Pinnacle Impact, and StormMaster Shake. These shingles are designed to endure heavy snow and changing weather conditions. For homeowners looking for added strength, our standing seam and ribbed metal roofing options offer long-lasting protection with minimal upkeep. Whatever your home’s design or needs may be, we help you choose the right materials that match your style and provide long-term reliability.
With more than 1,000 completed roofing projects each year, our team brings strong experience to every Eagle River home we work on. We support homeowners through the insurance process by communicating directly with adjusters, documenting storm or weather damage carefully, and making sure roofing, siding, gutters, and structural concerns are represented accurately. Our project managers are familiar with denied claims, supplements, and follow-up inspections, helping homeowners pursue the coverage they are entitled to.
Get flexible financing options designed to make your roof replacement more manageable. Choose a payment plan that fits your budget without delaying essential protection for your home.
As a family-owned company serving communities across the Northwoods and Central Wisconsin, we understand the roofing needs that are specific to Eagle River’s homes, lake properties, cabins, and established neighborhoods. Our team lives and works in the area, giving us firsthand knowledge of the region’s seasonal challenges and construction expectations. We prioritize clear communication, prompt scheduling, and workmanship that reflects our long-term commitment to quality.
Absolutely. Eagle River is a key market for us. We understand the unique demands of Northwoods lake properties — from ice dam damage to wind-driven rain — and we’re equipped to handle roofing, siding, and gutter projects in the Eagle River area year-round
For Eagle River homes, we offer a wide range of options including Atlas Stormmaster Shake (great for wind and hail resistance), standing seam metal roofing (long lifespan, very low maintenance), and ribbed metal panels. We’re certified with Atlas, CertainTeed, and GAF, so we can match the right system to your property’s style and exposure.
Yes, storm damage claims are our bread and butter. About 90% of our revenue comes from insurance work, and our team is highly experienced navigating the claim process. We have strong relationships with adjusters and go line-by-line on every adjustment to make sure nothing gets missed.
We’re 100% family-owned and operated in Wisconsin. The business was founded by two brothers, and their family, including spouses and in-laws, all work in the company. We’re not a franchise or out-of-state contractor. Our roots are in Northern Wisconsin and the UP of Michigan.
Yes, we offer customizable maintenance plans tailored to each property’s needs. Given that many Eagle River homes are seasonal or vacation properties, a maintenance plan can help you stay ahead of issues before they become major claims.
Metal roof vs shingles is one of the most important comparisons homeowners consider when planning a roof replacement. Both options offer distinct advantages, but they
Roof vents are a critical part of any roofing system, helping regulate airflow, control moisture, and extend the lifespan of your roof. Without proper ventilation,
Metal roof insulation is essential for improving energy efficiency, preventing condensation, and maintaining indoor comfort throughout the year. Because metal roofing systems transfer heat more